1962. The creation of the House of Jean-Louis Scherrer by Mr Jean-Louis Scherrer, located at the 182 rue du Faubourg Saint-Honoré in Paris. This former classical dancer had obtained a diploma from the Chambre Syndicale de la Couture Parisienne and had then been trained in the excellence of couture and the very Parisian elegance by his master Christian Dior.
1971. Jean-Louis Scherrer moves to 51 avenue Montaigne and launches a ready-to-wear line, Jean-Louis Scherrer Boutique, headed by the couture house. His prestigious address becomes a lavish kingdom “where everything evokes fluidity, softness, and virtuosity… and is inspired.” Jean-Louis Scherrer’s jackets and draped cocktail dresses in animal prints, floral and spotted prints become classics.
1979. The house launches the first fragrance, Jean-Louis Scherrer, followed by two others, Scherrer 2 (1986) and Nuits Indiennes (1994). The house dresses the greatest names: the Kennedy family, Sophia Lauren, Raquel Welch and many more.
1992. Erik Mortensen is named artistic director.
1999. The House Jean-Louis Scherrer launches a new ready-to-wear line for men.